Thursday 6 February 2014

ill manors synergy


ill manors website-http://www.illmanors.com/#scene-0

ill manors website has many features which are;

Trailer- this is a section that allows audiences to be able to see the trailer for the film from the website. This is beneficial because it help allow audiences to be able to see what the film is about.

Synopsis- the synopsis of the film is there to help audiences to be attracted to the film , by reading the synopsis it give a break down of the film to the audiences and allows audiences to be able to establish what the film is this is beneficial to the audience because it allows them to see if they will like the film or want to watch it.

Ben drew-this is a section on the website that allows the audience to be bale to understand more about Ben drew, understanding of why he made the film but also to give information about other part of his career such as his music.

Stills- the still was a section on the website that allowed audiences to be able to look at the chracters that were in the film , it has a picture of all the main character that played a part in the film which helps audiences to be able to identify them.

Videos-is a section on the website that allows audiences to be able to take more of an interest in the film with insight information on characters and behind the scene footage.

Buy now-is another section that provide audiences to be able to buy the film either on Blu-Ray or DVD  and from different places.

Links-  is a section that allows audiences to be able to view the twitter page an facebook page so they can interact in competitions and "exclusive updates".

Reactions- this is an important section on the website because it has reviews of big name people and also big name magazine which can help attract audiences to watch the film.

Album- the album is another section that allows audiences to be able to buy Plan B's music , and again providing several links and ways this can be done.

the website makes use of synergy by linking the film and its music together the music is there to promote the film and the film help promote the music, which helps attract audiences to the music and the film.
plan b interview on the jonathan ross show
  • identify the target audience for each text (demographics/psychographics) and say why
The target audience for the Jonathan Ross show is aimed at females , hose wife and children the social demographics that this would appeal to are E,D,C2,C1 and B the psychographics this would appeal to is main streamers because they like to be part on the latest things and follow the crowds. Another group would be reformers as they are socially aware and pride themselves on tolerance. 
  • Which channel were they broadcast on? Scheduling?
The program comes on on ITV during peak time on saturdays at 9:55pm repeats are then played on ITV+1 and also shown on a wednesday at 10:35pm for catchup.
  • What is the audience appeal? What does he talk about in each interview?
in the interview plan B talks about the misconception of the music industry and not based around "money, ho's and gangs". Plan B talks about his music and how its different and how its there to educate people , he then talks about his school like and explains that he got kicked out school but other opportunities arised that he was able to take part in. Plan B talk about helping other by going back to his old school but helping to make the difference in his old school. Plan B talks about how teenagers are stereotyped due the media and the government does not help this, the media also do the same which means that the youth feel that they have no support. Ben does not talk about his music or his film but talk about event in his life then lead him to where he , the initial entrance speach that was provided by jonathan ross makes reference to Plan B being a writer, director and rapper.
  • How is Plan B (the brand) represented in each text? Similarities/differences?
Plan B is shown in a positive shade of light , its represented as a brand that is there to break the stereotypes and stand up for what is right. instead of being seen as a brand that talks about street culture in a positive way but in the true way and going against the fantasy.


Plan B interview on Soccer AM


    • Identify the target audience for each text (demographics/psychographics) and say why 
    the target audience for soccer am is males between 16-30 , the demographics that appeal to is D,C2,C1, B and A the reason for this is because they show a passion in football but also like to be educated based on research that conducted soccer AM had an audience of C1,B and A and therefore the advert of brylcreem was introduced as people in those groups take pride in the way they look. The psycographics this would appeal to are mainstreamers are they follow crowds , and are shown to respond to big established brands. another group would be reformers the reason for this is because they are open minded and social aware of what goes on which means that they would want to listen to Ben's ideology.
    • Which channel were they broadcast on? Scheduling?
    soccer AM comes on TV on saturday at 10am on sky sports 1, sky1 HD, sky1, sky sport 1 HD, sky1+1 
    • What is the audience appeal? What does he talk about in each interview?
    In soccer AM they talk about his music and about how different his music is, he talk about him following music the way it was supposed to be but then he changed the way it was. Plan B talks about how he struggled with making his music and that he did not know much about musical instruments but had taught him self on how to play it . he found rapping easy but singing very hard , he explains that his music is similar to the music he grew up with and the presenters talk about the release his album and talk about about the album and the music that it will have. they also talk about if Ben's audience will like his music which suggests that they are trying to appeal to audiences, Ben replies that his fans should like all his music. soccer AM talks about Plan B's acting in adulthood which was a very successful film, and also plan B talks a bit about his influences and how people spoke good things about him.
    • How is Plan B (the brand) represented in each text? Similarities/differences?
    Plan B on soccer AM is promoted about his work and the music that he makes, it is more concentrated in promoting the what he did/does rather knowing about him. Soccer AM talk about his music and the release which suggests they are attracting audiences about his music but also creating awareness of it.

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